Kevin Durant with the KD8, the most technical shoe of his career. |
Check below to read up on KD's most innovative and technically advanced hoops shoe to date - the Nike KD8. The launch colorway pictured above will be available on July 11 at Titan and other Nike Basketball retailers for the price of P9495.
KD8 COMBINES FLYWEAVE TECHNOLOGY AND ARTICULATED NIKE ZOOM AIR FOR DURANT’S MOST INNOVATIVE NIKE SHOE
The KD8 features two technical firsts in a Nike Basketball shoe: a Flyweave upper and an articulated full-length Zoom Air unit. These elements work in tandem to provide Durant with a versatility, fit and responsiveness engineered for basketball’s most dynamic player.
The KD8 features Flyweave and articulated Zoom Air - two firsts for Nike Basketball. |
FLYWEAVE INNOVATION PERFECTED FOR DURANT
Nike Flyweave creates a lightweight, engineered textile upper, tightly woven in a single layer for flexible support and a lockdown fit. |
Born from the design principals of woven textiles engineered for spacesuits, Flyweave technology was just over two years in development when Chang and fellow Nike designer Thomas Bell singled it out for the KD8 upper.
The KD8 is the first Nike Basketball shoe to bring high-strength woven textile that can be designed in high resolution, down to the pixel, for the rigors of basketball footwork. The introduction of Flyweave along with the Flyknit upper that debuted in the KOBE 9 in 2013, continues Nike Basketball’s leadership in engineered textiles.
“It is the most technically precise shoe we’ve designed for Kevin. Flyweave is optimal for his multidimensional skillset and footwork as he jumps, cuts, jabs and accelerates,” said Chang.
Combined with Flywire cables in the forefoot, Flyweave locks you in like a seatbelt, but moves and feels like a second skin.
The KD8 is the first Nike Basketball shoe to bring high-strength woven textile that can be designed in high resolution, down to the pixel, for the rigors of basketball footwork. The introduction of Flyweave along with the Flyknit upper that debuted in the KOBE 9 in 2013, continues Nike Basketball’s leadership in engineered textiles.
“It is the most technically precise shoe we’ve designed for Kevin. Flyweave is optimal for his multidimensional skillset and footwork as he jumps, cuts, jabs and accelerates,” said Chang.
Combined with Flywire cables in the forefoot, Flyweave locks you in like a seatbelt, but moves and feels like a second skin.
NIKE ZOOM AIR UNDERGOES A TRANSFORMATION
The articulated full-length Zoom Air unit intuitively flexes with the foot. |
“When I first tested the KD8, I instantly loved the springy response of the Zoom Air combined with the natural feel of the Flyweave. I didn’t want to take it off,” said Durant, a six-time All-Star.
SABERTOOTH TIGER FUELS INSPIRATION
The adaptive heel counter takes inspiration from Durant's sabertooth tiger tattoo. |
The sabertooth is a legendary big cat that Durant adopted in the form of a tattoo above his right ankle. He connected with the ice age cat’s unique predatory instincts, ferocity and prehistoric old soul.
The sabertooth tiger on KD's right leg inspired the KD8 heel counter design. |
KD8 COLLECTION FUSES PERFORMANCE AND CREATIVITY
The KD8 collection includes this head to toe look. |
Durant’s on- and off-court journey inspired Nike Basketball’s collective design team that spent countless hours collaborating closely with Durant on his signature shoes, apparel and accessories.
The full KD8 Collection fuses technical design with creative narratives reflected in the entire line and available from kids to adults, including: T-shirts, tank tops, hoodies, shorts, pants, hats, socks and backpacks.
KD8 "July 4th" colorway available June 27. |
The KD8 V8 is the second colorway drop and pulls inspiration from Durant’s Camaro he had customized in 2010. This bold, matte red V8 car attracted Durant with its speed and power, and serves as a lasting memory of hard work paying off.
“How many players can run the floor with the speed and fluidity of a point guard, while posting up with the height and technical footwork of a power forward?” asks Chang. “This hybrid makeup inspired the KD8 performance design and colorways authentic to #35.”
AVAILABILITY
KD8 tech sheet |
No comments:
Post a Comment