Yeezy Season Came and Went. An Adidas x Sole Academy Event Recap

The much hyped and much coveted Adidas x Kanye West Yeezy 350 Boost, in the flesh and in the Philippines. 

Last June 27, hundreds of Philippine sneakerheads flocked to Bonifacio Global City for the Adidas Yeezy 350 Boost drop which happened at Sole Academy. If you're not new to the game, you must be aware of the crazy levels of hype that surround anything Kanye West is involved in. So despite the online mechanics people needed to do to simply get a chance to join the raffle, tons of heads still went and took their chances to be one of the lucky few to head home with a brand new pair of shoes from Mr. West's Adidas collaboration.

Check out the photos after the jump to see what you missed!

The crowd was huge! 

Sole Academy BGC turned into an Adidas pop-up shop for the night.

The Adidas x Kanye West Yeezy Boosts were exclusively available at Sole Academy, BGC.

With Adidas Boost's highly responsive properties, wearers can expect the ultimate in comfort and performance, with every step being hyper-charged by an endless supply of light, fast energy.

Magic 89.9's DJ Suzy getting the crowd hyped for the launch.

Jen Dacasin (adidas PH Asst. Manager for Omni Channel) and Carlo Trillo (Sole Academy Marketing Head) officially opened the launch.

Carlo Trillo with adidas brand ambassador Isabelle Daza.

All smiles at the Yeezy 350 Boost drop. From L-R: Carlo Trillo, Isabelle Daza, Jen Dacasin and Adrien Semblat (Adidas PH Country Manager).