Kendrick Lamar x Reebok Classic Leather

Compton rapper Kendrick Lamar's collaborative effort with Reebok was one of the surprising releases of last year. Aside from the concept of uniting gang violence between the Crips and Bloods, last year's drop turned out some really sick looking shoes. This time around, the same concept and color schemes can be found on another shoe from the Reebok classic archive - the Classic Leather. If you're feeling the love, or if you missed out on the first shoe, pick up a pair this Saturday at Sole Academy.

Kendrick Lamar x Reebok Ventilator

Critically acclaimed Compton rapper Kendrick Lamar announced he was tying up with Reebok a while back. His first drop was a pretty loud take on the classic Reebok Ventilator running shoe. This time around, the shoe choice stays the same, but instead of a day-glo colorway, a subtle off-white serves as the base for the collaboration. Gum soles and contrast laces add a touch of class, while both the rapper's name and his label's branding take a prominent spot on the tongue of each shoe. However, the clincher of all details can be found at the heel, where the words "BLUE" and "RED" can be found. It's an symbolism for the gang culture prevalent in the rapper's native city, while the tonal colorway serves as an interpretation of trying to be neutral to it all. Quite a banger, yet pretty deep. Much like many a Kendrick Lamar song. Pick up a pair at Sole Academy. 

Reebok Presents: Kendrick Lamar - I am

After a bit of speculation, the spot makes it official. Reebok partners up with Kendrick Lamar for a spot that shows the Compton rapper back in his neighborhood, spitting some bars and musings on inspiration and being a figure worth looking up to. His last album garnered rave reviews and his next album is easily one of the more anticipated records of next year. But could a possible sneaker collaboration be on the way? Only time will tell. But for now, check out the spot below and let me know what you think about this new partnership.